Traditional running shoes have tons of features: shock absorbing gel, air, arch support, heel support, and even mechanical suspension systems. The funny thing is most of these features are not proven to help with your running, they only make the shoes easier to sell. In fact most of these features make running unnatural. Skora on the hand makes shoes that “encourage more natural running form” like other barefoot shoes (minimal cushioning, no elevated heels, no arch support). What makes the Skora stand out is that it's so comfortable to use that you'd want to wear it all the time; it has a goatskin upper with sheepskin lining, a wide toe box for natural foot placement and just enough cushioning. And they're very stylish to boot. We can't wait to get our feet on one of these.