
Born Under Roman Sunlight
The Adidas Italia ’60 Made in Italy Sneaker first touched pavement in the run-up to the 1960 Rome Olympics, predating the Gazelle and even the Samba’s famous rubber sole. It was an early declaration that sport could be stylish—and that style could travel anywhere. Today’s reissue keeps that legacy intact, trading the original blue-and-white palette for crisp white leather and soft green suede heel tabs that nod to the brand’s best-selling Stan Smith lineage.
Handcrafted in the Land of Leather
Step into these shoes and you’re stepping onto Italian workshop floors where craftsmen still cut and stitch by hand. Smooth full-grain leather uppers meet gum rubber outsoles, and the union feels tailor-made rather than mass-produced. That “Made in Italy” stamp isn’t decoration; it’s a promise that every pair has passed through the same rigorous hands that elevate Italian footwear to legend.
Details with Passport Stamps
- Serrated Three-Stripe overlays—sleek enough for city nights, grounded enough for daily miles.
- A green heel cross lifted from the rare ’60s Tokyo trainer, signaling insider status to collectors.
- Metallic gold-foil “Italia” script branding—an accent that whispers old-world elegance inside the turbulence of modern life.
- Vintage-inspired gum sole for grip and a dash of retro bravado.

Why It Belongs in Your One-Shoe Rotation
I’ve worn enough sneakers to build a small fortress, yet the Adidas Italia ’60 Made in Italy Sneaker made me question the rest of my collection. It’s the rare pair that can chase morning trains, anchor afternoon meetings, and still look deliberate at midnight. Heritage cred meets premium build, and suddenly the concept of “uniform dressing” makes sense—because this sneaker handles the heavy lifting alone.
Price, Release Date, and the Only Way In
Exclusivity breeds desire. On June 17, 2025, the Adidas Italia ’60 Made in Italy Sneaker drops via draw at British retailer END. with a price tag of $349 USD. Miss the draw and you’ll be scavenging the secondary market where stories get expensive fast.
Final Word
The Adidas Italia ’60 Made in Italy Sneaker isn’t nostalgia for nostalgia’s sake; it’s a living artifact, rebuilt to roam. If you crave footwear that marries Olympic-born heritage with Italian craftsmanship—and does it without compromise—set your alarm for release day. Your closet full of boxes just found its new landlord.
Pros
- Handcrafted Italian Quality: Each pair is meticulously assembled by hand in Italy, ensuring high craftsmanship, attention to detail, and a sense of exclusivity that factory-line sneakers can’t replicate.
- Premium Materials: The use of smooth white leather uppers and soft green suede heel tabs delivers both comfort and durability, offering a tangible sense of luxury with every wear.
- Heritage Design: This is a faithful revival of a 1960s Adidas classic, channeling Olympic-era nostalgia with authentic details like the metallic gold branding and vintage-inspired gum sole.
- Collector Appeal: With elements like the green cross on the heel—referencing the rare ’60s Tokyo trainer—plus limited distribution, this sneaker will appeal to seasoned collectors and those chasing the thrill of exclusivity.
- Versatile Style: The understated color palette, serrated stripe detailing, and retro-cool silhouette make these sneakers an easy match for both casual and smart-casual outfits.
- Modern Comfort: Contemporary updates blend seamlessly with retro cues, ensuring the sneaker isn’t just for display but for actual day-to-day wear.
- Limited Release: The draw-only release at END. enhances desirability and positions the Adidas Italia ’60 Made in Italy Sneaker as a rare addition to any collection.
Cons
- High Price Point: At $349 USD, these sneakers sit at the upper end of the spectrum, which may deter budget-conscious buyers or those unaccustomed to luxury footwear prices.
- Limited Availability: With access restricted to a draw via a single retailer, acquiring a pair is far from guaranteed and may frustrate eager buyers.
- Potential Overhype: The strong heritage marketing and exclusivity may overshadow practical performance, leading some to expect more than what’s essentially a retro-styled lifestyle sneaker.
- Delicate Materials: Premium leather and suede require careful upkeep—these aren’t shoes you can abuse or neglect if you want them to retain their original appeal.
- Niche Appeal: The blend of vintage aesthetics and high price means the Adidas Italia ’60 Made in Italy Sneaker is targeted at a narrow demographic, not mainstream sneakerheads or athletic users.
Verdict
The Adidas Italia ’60 Made in Italy Sneaker is a bold statement piece for those who appreciate both heritage and handcrafted quality. It wears its history on its sleeve, offering a tangible slice of Olympic-era Adidas design wrapped in modern Italian luxury. The price and limited availability may be hurdles, but for the lucky few who secure a pair, it’s more than a sneaker—it’s a passport to another era, a celebration of craftsmanship, and a subtle flex in a world awash with hype. If you want more than just a shoe—if you want a story to wear—this is where your journey starts.
$349
If you’re drawn to the spirit of the Adidas Italia ’60 but crave something with a sharper edge and global attitude, the Adidas Originals by Wales Bonner Karintha Lo deserves your attention. This sneaker is no mere nod to nostalgia—it reinvents retro with fresh perspective, fusing the Samba’s classic lines with the offbeat charisma of ‘70s terrace shoes and the cosmopolitan flair of coastal cities. Available in both a shimmering sequin variant with chocolate satin stripes and a muted, earth-toned suede version that subtly salutes the Stan Smith, the Karintha Lo is crafted for urban explorers and cultural collectors who want their sneakers to tell stories. Every detail, from the vintage trefoil to the low-slung, wavy outsole, signals wanderlust and artistry—making it the perfect alternative for those who want heritage roots with a side of contemporary cool. With prices starting at $250 and limited quantities fueling demand, this is one release you won’t want to miss.